As a young boy, when I was walked by my father down Usman Road in T Nagar (yes we are back there), I used to wonder at the number of shops. Little did I realize that things were about to change so drastically and within my lifetime.
The last time I was in Chennai, I tried [...]
August 5th, 2010 | Posted in New Media Marketing | No Comments
I had mentioned in my ‘commitment post’ that I would attempt to have at least a couple of interviews of professionals from both the online and offline world. Here’s the first one.
Kiruba Shankar – who was once referred by Gul Panag as a Twitter Superstar was kind enough to answer a few questions.
A few pointers [...]
August 1st, 2010 | Posted in Branding, Marketing, New Media Marketing, People, personal branding | 3 Comments
Back in 1996, when I was working with Tata Press Limited, I happened to experience my FIRST flight journey. A bit of a background! I was among the top two sales persons in Chennai branch and was selected owing to my knowledge and interest towards printing as a subject. The job was to travel with [...]
July 31st, 2010 | Posted in Logo, Marketing, Media, New Media Marketing | 1 Comment
It’s close to midnight and something evil’s lurking in the dark
Under the moonlight, you see a sight that almost stops your heart
You try to scream but terror takes the sound before you make it
You start to freeze as horror looks you right between the eyes
You’re paralyzed
‘Cause this is thriller, thriller night
And no one’s gonna save [...]
July 29th, 2010 | Posted in Advertising, Branding, Logo, Marketing, New Media Marketing, People, TV | 2 Comments
Many marketers still suffer from the ‘I want a web presence’ syndrome. They believe that having presence as a website and by advertising in online they have done good to their marketing plans. Alas! Web 2.0 as internet marketers prefer to call it, has a mind of its own. Did I hear “Jabulani”?
Web 2.0 is [...]
July 24th, 2010 | Posted in Advertising, Branding, Marketing, New Media Marketing | No Comments