Brand Recall

My colleague on this blog Mr. Karthik Kumar had written about how current marketers ‘misuse’ online advertising and hence squander a fantastic opportunity to engage the customer.
I follow Mr. Anand Mahindra on Twitter (@anandmahindra), and I would like to share one of his tweets with you. Pardon me Mr. Mahindra for a minor ‘copyright violation’! [...]

I am pleased to welcome Mr. Karthik Kumar – a seasoned advertising, marketing and new media professional to this blog as a contributor.
We shall see more from him soon.