Brand Recall

For those of you who thought ‘lorem ipsum’ was merely dummy copy, think again … It has a hoary tradition dating back to the 1500s rooted in Latin literature from 45 BC. As to why it is used,
The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters …
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This week’s Economist appears to have a rich lode. The article here on the perils of branding in the erstwhile USSR, seems to suggest that it’s current practices are ’erstwhile’ only in name.
The ‘Anti Soviet’ brand apparently excited such wide spread interest that wide swathes of the Russian polity – citizens, politicians, bureaucrats, thugs, commentators, et al joined [...]