Archive for December, 2007
Gandhi - Guru of Advertising
0 Comments Published December 7th, 2007 in Branding, Advertising, Marketing.Read this article in agencyfaqs.
http://www.agencyfaqs.com/perl/news/index.html?sid=19875
Must read for anyone in advertising / marketing! We don’t need to look westward for marketing and advertising concepts. We have some from our own past which might prove extremely useful! If only Mr. Gandhi had the kind of communication tools available now, freedom would have been faster and would have […]
Creative Vs Servicing - Is there a fight?
2 Comments Published December 4th, 2007 in Advertising, Marketing.Found an interesting article which highlights the ‘tussle’ between the creative and the servicing teams in the advertising world. Unable to link it and hence have given the link below!
http://www.agencyfaqs.com/perl/news/index.html?sid=19822
Somehow, I personally think that advertising is still a ‘business’. Just as much as someone peddles a product, the advertising industry peddles its ‘creative services’. Over […]